Is your company newsletter boring?
Internal company newsletters contribute to employee bonding and morale. They encourage employees to build and strengthen relationships, as well as highlight professional or personal achievements and accomplishments.
A column featuring fun ideas can help turn a boring newsletter (that nobody reads) into something that people look forward to receiving. Invite your colleagues to participate in the column - that way it becomes a group effort.
Some topics that people enjoy reading about include:
- Local restaurant reviews
- Favourite jokes
- Local community happenings
- Personal accomplishments
- Obscure facts about colleagues (ensure you obtain permission first)
An obscure facts column is good for unearthing the Financial Director's love of amateur radio, or the bookkeeper's passion for monster machines.
Sometimes, you can share your newsletter with your customers - turning it into a form of content marketing that promotes better customer relations.
Wordy thought for today:
A palindrome is a word, phrase or number that can be read the same way in either direction. Example: Was it a rat I saw?
Spotted Wombat is a comprehensive copywriting service in Brisbane, Australia. We provide writing for brochures, newsletters, websites, articles, white papers, press or media releases, blogs or any other writing that enhances your business.
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